Food Stalls on Honmachi Street and Fireworks on the Ikarashi River - A Summer Festival Unique to a Manufacturing Town

About this spot

The Sanjō Summer Festival, held every summer in Sanjō, a town that developed as a center of metal processing, will be held on July 31 (Friday) and August 1 (Saturday) in 2026, and you will visit the first day. Food stalls line Honmachi Street, creating a lively street filled with local people. Fireworks are launched from the Ikarashi River riverbank, and the sight of light reflected on the river water captivates many visitors. Experience a warm summer festival evening rooted in the community, unique to a manufacturing town, with your family at a leisurely pace.

Season & hours

Tips

The area around the venue fills with many people during the fireworks viewing hours. If you want a good viewing spot, arrive early to secure a location. Traffic restrictions may be in place in the surrounding area, so public transportation or walking access is advisable. Insects may increase on the riverbank from dusk onwards, so insect repellent is helpful for comfort.

Best time to visit

Arrive at 5 PM. Around 7-8 PM when dusk falls and food stalls light up and fireworks begin offers the most spectacular view.

Access & map

Niigata Prefecture, Sanjō City Center (around Honmachi Street and Ikarashi River Riverbank)