A major village festival with mikoshi and food stalls
About this spot
The Atago Shrine Grand Festival Noda Matsuri is a village-wide event held every summer in Noda Village facing the Sanriku coast. In 2026, it runs for three days from August 21-23, centered on the village square "Nonchan Plaza" where mikoshi processions, drum performances, and local traditional arts are showcased. Food stalls line the venue, and in this charming small-village atmosphere, locals and visitors alike enjoy the summer evening together. True to the coastal village character, the beauty of this day lies in experiencing both daytime seaside fun and nighttime festival celebrations.
Season & hours
Name: 愛宕神社例大祭野田まつり
Date & time: 8/21 (Fri)–8/23 (Sun) Time TBA
Venue: 九戸郡野田村・村民広場(のんちゃん広場)ほか村中心部
Food stalls
Food stalls: Yes
※Based on previous years. Stall lineups change year to year. Please check the official site for the latest details.
Turn this into a day plan with stall time includedTips
Parking spaces around the venue are limited, so arriving early is recommended. Sea breezes cool things down in the evening, so a light jacket is helpful. Check official announcements regarding any changes due to bad weather.
Best time to visit
Festival atmosphere spreads from around 5 PM, with the most bustling crowds after sunset around 6 PM.
Access & map
Iwate Prefecture, Kunohe District Noda Village - Villagers' Square (Nonchan Plaza) and surrounding village center
Model course featuring this spot
2026 Atago Shrine Grand Festival Noda Matsuri - One Day Full Experience
Iwate
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